You don’t believe your product will succeed

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If you don’t believe in your product and its value, getting others on board will be challenging. Concentrate on the product’s benefits for your customers, employees, company and yourself. This passion will give you the motivation to push through during challenging times and win over skeptical customers. Others will pick up on your energy, so keep it positive. If you can’t fulfill your vision, try different approaches based on your customer and market research.


If your product does end up failing, it doesn’t have to be th list of lebanon cell phone numbers e end. Use the lessons from the experience to make your next product launch more successful. Consequences of product failure A product failure can damage your business in several ways, including the following: Product failures can be financially devastating: Creating, marketing and selling a product is expensive. You may lose your financial investment in engineers, programmers, commercial designers, packaging companies, raw materials, manufacturing and logistics, marketing costs and much more.


Product failures have an opportunity cost: Product failures represent an enormous investment of time and effort on the part of your team — resources that might have been better channeled toward other, more profitable avenues and ideas. Product failures can kill a business: If your business was predicated on a new product that fails, the business may also fail. Product failures can damage a business’s reputation: When your product is a flop, you’ll likely garner negative customer reviews and unfavorable press.