We create a personal website

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A personal page is your digital business card, where you can place any information about your activities. Even if you are a beginner, having a website characterizes you as a specialist and helps to structure all the information that clients need.
You can build a one-page website yourself - there is a simple and clear constructor from the Hipolink service for this . Here, all available tools are distributed into blocks that can be placed on the page in the order convenient for you.
This site will work as a multi-link: in addition to the collected portfolio and list of services with current prices, you can place here buttons-links to all your social networks and messengers - visitors will be able to choose a convenient way of communication.
Be sure to leave your contact information - among the Hipolink tools there is a special widget for this, which can work as a callback form or transfer a person directly to a call. This is especially relevant for those who visit your site from a mobile device.
For those who don’t like to make appointments by phone or in personal correspondence, create a page on one of the online appointment services, and create another button-link for it on the website.
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Using social networks
A working profile on social networks is a multifunctional tool that will help you not only find clients for eyebrows and eyelashes, but also create a personal brand that will be recognized and valued over time.
If a website is a business card that should not be overloaded russian phone number with information, then social media accounts are a full-fledged presentation of you as a master. Here it is important to show not only how you can extend eyelashes and style eyebrows, but also your keen interest in your own profession and potential clients.
— Post not only photos of finished works, but also before/after collages. Timelapses of the work process are also of particular interest.
— Start a section with useful tips on eyebrow and eyelash care.
— Talk about fashion trends, as well as industry innovations, especially if you plan to adopt new working methods.
— Make reviews of skin care and decorative cosmetics, especially for eyebrows and eyelashes.
— Debunk the myths about your profession, tell people that getting your eyebrows styled or eyelashes extended by a good professional is not only quick, but also safe.
— Conduct surveys and contests among subscribers, announce special promotions for clients. The latter is especially important, because your task is not only to attract new clients, but also to turn them into regular consumers of your services.
Don't be shy about diluting professional content with personal content: share your photos and impressions of new books and films, make interesting analyses of celebrity images.
An important part of social networks is communication with subscribers. React to comments in a timely manner, answer questions, conduct short consultations for those who have not yet decided whether they need your services. Be sure to ask satisfied customers to tag your account in a photo, do not hesitate to ask for feedback. Screenshots of reviews from social networks can be published on your website.
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The most popular social network for beauty industry professionals is Instagram. But to reach a larger target audience, create a VKontakte group. If you love and know how to shoot videos, get a YouTube channel and a TikTok profile. Be sure to post links to all your accounts on the site: Hipolink has a separate tool for this, you just need to insert the links.