This lets potential customers see what we can do before they spend money

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Offer free trials or freemium products Offering free trials or freemium plans is an ideal lead generation strategy for SaaS companies for several reasons. First, you can reach more potential customers by overcoming obstacles to signing up. If it's free, there's no reason not to try it! It can also help you get genuine feedback about your software so you can make improvements. At Leadfeeder, we offer both a free trial of our full software and a freemium version that offers three days of data.


8. Host webinars and virtual product demos Webinars are a qatar mobile phone numbers database n easy way to gather and qualify new leads. Sharing industry information helps build trust in your organization, and demos can help move already qualified leads through the sales funnel. They can also be pretty quick to organize. All you need is a landing page, camera, microphone, and someone on your team willing to walk through your software.


Alternatively, take a blog post that ranks well in the search engines and use the content as talking points in the webinar. There's another reason webinars and demos are ideal for lead generation campaigns—if the information is valuable, you can add more form fields, which make it easier to get highly-qualified leads. 9. Build interactive landing pages Plain text and image landing pages are so 2010.