Be sure to factor the time and resources needed to become familiar

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And comfortable with the tech into your podcast planning stages. Depending on your budget, you may need to hire someone to specialize in this area or train a current staff member to at least handle it part-time. 3. Provides no convenient call-to-action Since people often listen to podcasts while they are away from their computers and involved in other activities at the same time, the option to click on a call-to-action button or link is not immediately available or convenient.


While listeners may be excited, inspired, or curious about what they hear, they will still need to take that extra buy vietnam telegram database step and navigate to your site for further action. This is where you can lose many potential customers. 4. Limits ability to gather marketing analytics Since podcasting is still the new kid on the block, there are limitations in the ability to compile marketing analytics and in closed-loop marketing.


While some analytics tools are available, they are rudimentary and may not help or offer enough insight into what is working or not with your podcast. ROCK CONTENT MAGAZINE The pillars of data-driven marketing What’s the Deal With Blogs? With so many blogs available to customers today, the main thing you need to do is find a way for your blog to stand out and get noticed. From there, providing quality content to keep the attention of readers and visitors will be essential.