Testimonials are a really powerful type of
Posted: Tue Dec 24, 2024 6:06 am
Testimonials are a really powerful type of user-generated content as they can help you sell your products or services. A short but glowing testimonial can be more effective than pages of material that you write yourself, as it’s a type of content that shows readers what real people think about your product or service.
Customer Testimonial Example of Types of Content That Convert Blog Readers
You can include testimonials in blog posts where you announce a new product or a product update—or you could even write a blog post that brings together a bunch of different testimonials.
Example of these types of content: Here’s What Customers Have to Say About Close (Close)
39. Success Stories
One step beyond just a shorter-form testimonial from a customer, is working with them to create more in-depth success stories that can shed even more light on how your product or service has helped a particular customer achieve their goals or better their lives. Success stories are one of the most powerful types of content you can create, because it’s a content format that allows your customers to do the talking for you.
Case Studies and Success Stories as Types of Content Marketing for a Blog
You can weave in success stories throughout your blog posts where you talk about algeria phone number library benefits of a particular product or service—or you can even promote a success story as a standalone form of content that’ll deliver value to your audience.
Example of this type of content: How My Content Marketing Consulting Got 11,000+ Shares for My Client (ryrob.com)
40. Comments
Readers may leave some really insightful ideas and share some great stories in the comments section of your blog posts—but most other readers won’t scroll down that far.
Screenshot Example of Blog Comments Inspiring a Long Discussion for Content Marketing Efforts
Bring these comments into the spotlight by including them in a blog post. You could do that by using the comment as a starting point for your post (especially if it includes a question) or by bringing together several comments to share readers’ tips or ideas.
Example of this content type: Mortification Week: the winter party, the wet socks, and other stories to cringe over (Ask a Manager)
41. Social Media Posts
The high quality content your audience (and influencers in your space) publish on social media platforms can also become great content for your blog. If you’re a book blogger, for instance, you could bring together fan videos from TikTok to share on your blog.
Twitter Threads as a Type of Content Marketing that Works Well
Where possible, embed the social media post rather than taking a screenshot of it, like this example of using Tweets & Twitter threads as embedded content examples. This is a better way to credit the person who posted it, too.
Customer Testimonial Example of Types of Content That Convert Blog Readers
You can include testimonials in blog posts where you announce a new product or a product update—or you could even write a blog post that brings together a bunch of different testimonials.
Example of these types of content: Here’s What Customers Have to Say About Close (Close)
39. Success Stories
One step beyond just a shorter-form testimonial from a customer, is working with them to create more in-depth success stories that can shed even more light on how your product or service has helped a particular customer achieve their goals or better their lives. Success stories are one of the most powerful types of content you can create, because it’s a content format that allows your customers to do the talking for you.
Case Studies and Success Stories as Types of Content Marketing for a Blog
You can weave in success stories throughout your blog posts where you talk about algeria phone number library benefits of a particular product or service—or you can even promote a success story as a standalone form of content that’ll deliver value to your audience.
Example of this type of content: How My Content Marketing Consulting Got 11,000+ Shares for My Client (ryrob.com)
40. Comments
Readers may leave some really insightful ideas and share some great stories in the comments section of your blog posts—but most other readers won’t scroll down that far.
Screenshot Example of Blog Comments Inspiring a Long Discussion for Content Marketing Efforts
Bring these comments into the spotlight by including them in a blog post. You could do that by using the comment as a starting point for your post (especially if it includes a question) or by bringing together several comments to share readers’ tips or ideas.
Example of this content type: Mortification Week: the winter party, the wet socks, and other stories to cringe over (Ask a Manager)
41. Social Media Posts
The high quality content your audience (and influencers in your space) publish on social media platforms can also become great content for your blog. If you’re a book blogger, for instance, you could bring together fan videos from TikTok to share on your blog.
Twitter Threads as a Type of Content Marketing that Works Well
Where possible, embed the social media post rather than taking a screenshot of it, like this example of using Tweets & Twitter threads as embedded content examples. This is a better way to credit the person who posted it, too.