Selection of respondents
Posted: Wed Apr 23, 2025 5:19 am
As for the selection of respondents, there are also specifics here. For example, depending on the objectives of the study, either doctors or consumers (patients) or both can be interviewed. When interviewing doctors, one should always remember to maintain medical confidentiality, however, if a doctor provides information about patients without specifying their contact information (name, address, etc.), then this is quite acceptable. For example, this could be information about the number of patients with a certain diagnosis or about the prescribed treatment. For its part, the research company, of course, as always, guarantees the confidentiality of the information received and undertakes to use the data only in a generalized form, in accordance with the
ESOMAR code and the ethics o f social and marketing research namibia cell phone number list in general. Of course, a doctor always has the right to refuse to provide any information and in order to avoid this, one should ensure in advance that the interviewers participating in the study are highly qualified and able to convince the respondent that all information provided by doctors is confidential. A cover letter from the research company explaining the objectives of the study and asking for assistance should also be prepared. Data obtained from open sources (e.g., telephone directories) or lists of doctors provided by the customer (if this does not conflict with the pharmaceutical company's policy and if the doctors have given their consent for their data to be provided to third parties) can be used to select doctors; doctors can also be recruited using the snowball method.
As for the selection of patients/consumers, here too a lot depends on the objectives of the study. If you need to interview people suffering from a certain disease, then most likely you will have to look for them using the "snowball" method. They can also be looked for using the random route sampling method, however, if the disease is not very common, then this can take a lot of time, which for some reason is always in short supply.
But I want to warn you right away that overly impressionable people should not engage in such projects, since you will have to read a lot about various diseases, their symptoms, etc. For me personally, it is not easy to conduct such projects, since when I read about various diseases, I begin to feel as if I have all their symptoms (remember the heroes of the movie "Three Men in a Boat"?
), and it can be quite difficult emotionally. Nevertheless, pharmaceutical projects are usually very interesting and educational.
Good luck!
ESOMAR code and the ethics o f social and marketing research namibia cell phone number list in general. Of course, a doctor always has the right to refuse to provide any information and in order to avoid this, one should ensure in advance that the interviewers participating in the study are highly qualified and able to convince the respondent that all information provided by doctors is confidential. A cover letter from the research company explaining the objectives of the study and asking for assistance should also be prepared. Data obtained from open sources (e.g., telephone directories) or lists of doctors provided by the customer (if this does not conflict with the pharmaceutical company's policy and if the doctors have given their consent for their data to be provided to third parties) can be used to select doctors; doctors can also be recruited using the snowball method.
As for the selection of patients/consumers, here too a lot depends on the objectives of the study. If you need to interview people suffering from a certain disease, then most likely you will have to look for them using the "snowball" method. They can also be looked for using the random route sampling method, however, if the disease is not very common, then this can take a lot of time, which for some reason is always in short supply.
But I want to warn you right away that overly impressionable people should not engage in such projects, since you will have to read a lot about various diseases, their symptoms, etc. For me personally, it is not easy to conduct such projects, since when I read about various diseases, I begin to feel as if I have all their symptoms (remember the heroes of the movie "Three Men in a Boat"?
), and it can be quite difficult emotionally. Nevertheless, pharmaceutical projects are usually very interesting and educational.Good luck!