How to identify key times of conversation about your brand?
Posted: Mon Dec 23, 2024 7:51 am
At Quantico we know how important it is to know the key times when the highest number of problems, user complaints, and claims are reported, since having this information will keep us prepared to know how to handle the situation when it arises.
When your brand has a presence in online media, it is common to find failures or delays in contact channels, such as websites or social networks. This may be due to various problems with the correct flow and protection of information or because there is a lot of demand, which causes saturation of the medium and can lead to a crisis.
Evolution of incidents
In order to analyze changes in conversation trends that could lead to potential crises or cases that require detailed review, it is important to have historical data that allows comparing average interactions versus increases.
In our “Evolution – Bar Chart” combo, you will be able to view 4 drop-down mexico phone numbers options that will help you quickly identify at what time your brand has generated the most movement on digital platforms.
Interval of mentions
With this option you can analyze mentions on a daily, weekly, monthly, or hourly basis. You can even compare this information with data from other brands.
Additionally, the graph will be presented in two ways: based on the total number of mentions or the percentage distribution of sentiment in them.
Dimension of conversation
The “Chart” option will show the level of potential audience reached and the interactions. And finally, in the “Dimension” option we will analyze the sentiment; the previously configured categories; the influence of Twitter users; the media where the mentions were made and the deployment by segments.
When your brand has a presence in online media, it is common to find failures or delays in contact channels, such as websites or social networks. This may be due to various problems with the correct flow and protection of information or because there is a lot of demand, which causes saturation of the medium and can lead to a crisis.
Evolution of incidents
In order to analyze changes in conversation trends that could lead to potential crises or cases that require detailed review, it is important to have historical data that allows comparing average interactions versus increases.
In our “Evolution – Bar Chart” combo, you will be able to view 4 drop-down mexico phone numbers options that will help you quickly identify at what time your brand has generated the most movement on digital platforms.
Interval of mentions
With this option you can analyze mentions on a daily, weekly, monthly, or hourly basis. You can even compare this information with data from other brands.
Additionally, the graph will be presented in two ways: based on the total number of mentions or the percentage distribution of sentiment in them.
Dimension of conversation
The “Chart” option will show the level of potential audience reached and the interactions. And finally, in the “Dimension” option we will analyze the sentiment; the previously configured categories; the influence of Twitter users; the media where the mentions were made and the deployment by segments.