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Web design. Every industry has its own color

Posted: Sat Feb 22, 2025 9:49 am
by mostakimvip06
How to apply color in web design?
In both graphic design and web design , colors can be classified into two categories: warm colors and cool colors . Warm colors are associated with energy, while cool colors are associated with calm and security.
Blue is the most commonly used colour in design and is the cool colour by definition in web design. Blue conveys security, responsibility and trust. Hence its majority use in sectors such as finance, technology or health. It is rarely recommended for food services, automotive or fashion. Theoretically, it is not recommended for the energy industry, although it is a colour widely used by them in Spain.

Green is a cool color that evokes calm, prestige, neatness and freshness. It is a very popular color in web design for the technology, finance, food, household products and energy sectors. It would be a very unpopular color for automotive, transportation or fashion.

Lilac is a cool color that evokes sophistication, nostalgia, spirituality and mystery. It is a difficult color to combine in web design and although it is rarely used , it is often popular in technology and finance companies. However, it is not denmark telegram data recommended for agricultural or energy companies.

Brown conveys simplicity, strength and durability. It is a cool colour that is very suitable for fashion, agriculture and the automotive industry, but not recommended for finance, technology or passenger transport companies. Black

is a warm colour that is used in web design for companies that want to convey a sophisticated and classic image at the same time. It is widely used in web design for expensive product websites and is recommended for fashion, the automotive industry and technology. It is not recommended for companies related to transport, catering, energy, finance or health.

White is a cool colour that represents purity, nobility and neatness. It is a highly recommended colour for fashion and health web designs but should not be used in finance or transport companies.

Red is the second most used colour in web design. It is the warm colour par excellence and conveys aggressiveness, energy, caution and provocation, which is why it has been shown that it activates the pituitary gland and provokes passion. It is an ideal colour for the automotive and technology industry. However, it is not recommended for fashion, finance or the passenger transport industry.

Yellow is a warm colour, a bright colour of hope and optimism that stimulates creativity and energy. It is a very popular colour for energy, food and household products. However, it is not recommended for fashion, finance, automotive or technology. Finally

, orange is a warm colour that combines the luminosity of yellow with the energy of red, making it a very vital and fun colour to use. In web design it is widely used in technology and healthcare but it should not be used for companies in finance, transport, automotive or fashion.

It should be noted that this analysis is carried out from a Western perspective and it should be noted that in other cultures such as the Eastern one, each color has very different meanings. Therefore, in order to correctly design an international web, we must be informed of the sensations that each color evokes in each culture in order to be able to combine them correctly and obtain the ideal web design.