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Important customer segments

Posted: Mon Dec 23, 2024 4:22 am
by robiulhasan
For example, if one product category accounts for 75% of sales, you should prioritize AB tests in that area first. On the other hand, if other categories currently receive marginal traffic, wait to optimize these parts until you've secured wins in higher trafficked areas.

Second, what customer segments are important to your business?

We recommend using RFM Analysis to determine the mos cell phone list t important customer segments for your business.

3. Identify bottlenecks
Finally, consider what bottlenecks exist in your business.


Bottlenecks are places where every customer must bass through. For most eCommerce stores, this includes your checkout process, product pages, and possibly ads.

AB Testing Best Practices: How to conduct an AB Test the right way
There are many ways to be successful with eCommerce optimization. However, we've found these best practices lead to more consistent, faster results.

1. Define your success criteria