The advantages are several:

[bellal khan]

Following the example of the first tourism brand you find scrolling through your feed might not be the best idea.

Almost as much as random landscape photos are not strategically quality content.

Change your tune, follow the rule of 3i’s and build an audience with the highest performing types of content you can find:

Informational content : For example, you could talk about how to save money when traveling, the documents needed to enter a specific country, how transportation works, and the prices of tickets for tourist attractions.
Entertaining content : think quizzes and games with prizes, funny videos or curiosities related to the destination, perhaps some particularities of local history or culture.
Inspirational content : Here you will find images and videos of breathtaking views, testimonials from enthusiastic travellers and advice on how to best experience the destination.
These are just examples, but they follow a framework, that of the 3i of content, which has great growth potential.

We ourselves use it everywhere and for all our customers.

Why Ignoring TripAdvisor Is Like Being Ignored by Your Customers
You have to understand that times have changed.

Tourists no longer wait to return from vacation to share their experiences.

They do this in real time , sharing photos, videos and opinions about each destination or tourist facility visited.

It is no coincidence that, according to research by TripAdvisor , 90% of travellers use review sites to decide where to book accommodation and 70% to decide where to eat.

Additionally, research by Tnooz found that 57% of travelers use belgium telegram mobile phone number list review sites to help them decide which attractions to visit.

The new tourism marketing: how to sell trips after the pandemic (the strategies of the Big) 8

All these data demonstrate the importance of tourist reviews for tourists, as well as the importance of platforms such as TripAdvisor for tourism marketing.

Being present on these sites is a must, do not joke.

The service of the reviewed tourist activity is rewarded with greater authority , visibility and credibility .
Unlock the power to influence traveler decisions through the voices of past customers, who then implicitly become your brand ambassadors .