Kugoveralifecycle stageskune yako yekuonana dhatabhesi ichakubatsira iwe kunyatso kurera inotungamira pasi faniro, ichikubvumidza iwe kushandura, kuvhara uye kuramba uchivafadza nezvakakodzera zvinopihwa. Kugadzirisa nhanho yehupenyu hwekusangana nenzvimbo yavo mukatirwendo rwemutengiinokutendera kuti utore zvirimo kune zvavanoda uye zvinonetsa pamatanho chaiwo ekuita sarudzo - mukuita, kugadzirisakurera mutobvuprocess uyekutyaira kutendeuka.
Matanho eB2B rwendo rwemutengiinogona Telegraph Data kukamurwa kuita zvikamu zvitatu: kuziva, kufunga uye danho rekuita. Chikamu chega chega cherwendo rwemutengi chinoenderana nezvikamu zviviri zvekutengesa nekutengesa funnel. Mukati mekushambadzira uye kutengesa funnel,lifecycle stagesndeaya anotevera: munyoreri, mutungamiri,marketing qualified lead (MQL),sales qualified lead (SQL), mukana uye mutengi. Pamwe chete, rwendo rwemutengi uye nhanho dzehupenyu hwekushambadzira nekutengesa funnel zvinoshanda pamwechete kufambisa shanduko.
Kuziva Danho
Kuziva ndiyo nhanho yekutanga yerwendo rwemutengi. Vatengi vari padanho rekuziva vari pamusoro pefunnel uye vanotsanangurwa sevanyoreri kana kutungamira. Mune ino nhanho, mutengi ari kuziva dambudziko ravo uye kutanga kutsvagisa mhinduro dzinogona kuitika. Iyi nhanho yerwendo rwemutengi inonyanya kudzidza uye tsvakurudzo-yakavakirwa.
Munyoreri ishamwari yasarudza-kupinda kugamuchira ruzivo kubva kukambani yako. Ruzivo urwu runogona kutora fomu yetsamba yenhau kana kunyorera blog.
Sekusangana muchikamu chekuziva cherwendo rwemutengi, munhu uyu ari padanho rekutanga rekutengesa uye anofanirwa kurerwa saizvozvo. Kuti ukurudzire kubata uku pasi pefaneli uye mune inotevera nhanho yehupenyu, ramba uchivapa yakakodzera, inodzidzisa, yepamusoro-ye-funnel yemukati kuburikidza neblog yavo kana kunyorera tsamba.
Kubatanidza Inbound Lifecycle Matanho neRwendo rweMutengi
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DonalCerry
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