Despite its current neutral stance on news,

[robiulhasan]

Threads’ rise has been pretty monumental so far, with Mark Zuckerberg claiming that the app has a solid chance of reaching a billion users in the not-too-distant future.

Threads has positioned itself as a platform to empower content creators. And while its leadership team states that Threads doesn’t exist to amplify news, it’s also not anti-news. As such, Threads blocked user searches for the terms ‘COVID’, ‘long COVID’, and ‘vaccinations’, but is expected to lift these restrictions soon. One of the reasons may be a bid to improve platform engagement by creating a more open, conversational space.

just days after the Israel-Hamas conflict erupted, droves of reporters beg cellphone number format philippines an to share key updates on Threads, making it an outlet for current affairs.

At this point in the game, it appears that Threads, while still behind X in terms of overall numbers, is outperforming X in terms of downloads. The platform is on a steady rise – and if harnessed the right way, it could offer a treasure trove of brand-boosting benefits.

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